Company registered

We build the company around your product.

Wetinol is an operating partner for founders of technology products. You build the product and lead the team. We set up and run everything else: the company, finance, legal, people, workplace and growth.

Or see what we take on first.

The problem

Three things stand between you and your product.

Every technology company has to be registered, financed, staffed, housed and kept compliant before the product can earn anything. Founders either do it themselves and lose months, or hand it to a list of vendors and spend their time managing vendors. Wetinol takes all three off your plate, so the work that is left is the product.

Setting up and running the company
Entity, governance, bank, filings, document packs for banks and auditors
Handled by Wetinol
Finance, legal and compliance
Books, reports, taxes, contracts, policies, regulatory monitoring
Handled by Wetinol
People, workplace and growth
Hiring, payroll, the office and its suppliers, advertising and reporting
Handled by Wetinol
The product you are building
The roadmap, the team that builds it, the customers and every decision that matters
Yours

How we take it onThe model, stage by stage, and the line between the product and the company.

What we do

Built for how a product company actually runs.

Six functions, one team, one agreement. Pick a function to see the work it covers, or read the full scope.

All six functions in detailEvery function with its full scope on one page.

Everything covered

And it is all one team.

Everything a technology company needs that is not the product: one team, one agreement, no stitched-together vendors. A sample of what we actually do, function by function.

See the full scope, function by functionSixty-seven tasks across six functions, on one page.

How we partner

How a partnership runs

Most partnerships begin at incorporation and continue for as long as the company operates. The scope grows with the product; the model stays the same.

Launch

We set up the company and the functions it needs on day one: entity and governance, bank and accounting, first contracts, first hires, an office if one is needed. The founder spends this period on the product; the company is ready when the product is.

Typically the first two to three months.

Operate

We run the agreed functions as a standing team. Books are kept, filings are made, people are hired and paid, suppliers are managed, the office works. One lead on our side, a monthly report, no vendor list for the founder to manage.

Ongoing, for the life of the company.

Scale

As the product grows, the company grows with it. We add functions such as growth and advertising, scale the team, open new markets and put more structure where the business now needs it. Functions are added or removed by agreement, never by surprise.

Whenever the product calls for it.

Read the full modelHow the agreement works, and the questions founders ask first.

Who we partner with

Founders of technology products.

Mobile app studios
Web services and SaaS
E-commerce and online products
Teams operating internationally

Teams that are strong on the product and would rather not build a back office. Companies that need the corporate side done properly from the start.

What we do not do

We do not build products.

We do not make product decisions, we do not hire the product team for you, and we do not sell to your customers. The company around the product is our job; the product stays yours.

We do not invest and we do not take equity. The relationship is a service agreement, not a stake.

More about WetinolWho we are, where we are and how we work.

Why Wetinol

Vendors give you a list. We run the company.

Most founders end up with an accountant, a lawyer, a corporate administrator, a recruiter and an agency, each with their own contract and none of them talking to each other. We replace the list with one team and one lead.

Doing it yourself

A list of vendors

Wetinol

Who coordinates

You, between product work

You, between vendors

One lead on our side

Contracts to manage

Several, found one by one

Five or more

One service agreement

When it is set up

When you find the time

When each vendor gets to it

At incorporation, as one project

Where the knowledge sits

In your head

Spread across vendors

With a team that stays

Reporting

None

Separate, in different formats

One monthly report

Ownership

Yours

Yours. No equity, no stake

Questions founders ask firstSeven answers, including the one about equity.

We do not invest and we do not take equity. The company is yours. Running it effectively is our work.

The product, the company and every decision about them belong to the founder. We take the operating side as a partner: set it up, run it, report on it every month. The relationship is a service agreement, not a stake.

Tell us what you are building.

One message is enough to start. Say what the product is and where the company stands today. We reply within two working days with questions and a time for a first call.

Thank you.

We have your message and will be in touch within two working days.